Plymouth Volaré 1977
“There is a way we can leave all the shadows behind us… Volare, oh, oh! Cantare, oh, oh, oh, oh!” – Sergio Franch
This Plymouth is the Dodge Aspen counterpart. Considered an intermediate car this 4 door child of the 70s can still pack a wallop. According to the wiki, this was Canada’s top selling car during its release. 327,739 were produced. The car went through several name changes leading up to the 80s while still maintaining its overall capacity. By 1981 this car was no longer on the market.
However, the 1977 model was a higher-performance torque converter, with some Super Sixes new three-way catalyst, upgraded batteries on all engines, a new terminal wiring system, and a new double-contact starter relay for better cold weather starts… something Canadians needed.
According to , the model’s name of this car was changed several times “to make sure people knew the car was ‘all new,’ – and to lower the average age of the buyers.” Think you’d have to be ‘enjoying’ the 70s too to believe the marketing logic.
This car appears in Cheers, Quantum Leap, and Columbo, and of course Sergio Franchi’s commercial although it included the 1976 version.
“There is a new kind of American small car…. Volaré.”
not my model, sketchfab conversion made by renafox
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